diff --git a/.github/workflows/publish-cli.yml b/.github/workflows/publish-cli.yml
index 1936103db..5ba45792b 100644
--- a/.github/workflows/publish-cli.yml
+++ b/.github/workflows/publish-cli.yml
@@ -2,8 +2,9 @@ name: public-cli
 on:
   push:
     branches:
-      - 'develop'
-      - 'main'
+      - 'my-temp-release-check'
+#      - 'develop'
+#      - 'main'
 jobs:
   docker:
     runs-on: ubuntu-latest
@@ -15,20 +16,28 @@ jobs:
         with:
           service_account_key: ${{ secrets.GCR_JSON_KEY }}
           export_default_credentials: true
+
+      - name: Auto Increment Semver Action
+        uses: MCKanpolat/auto-semver-action@1.0.5
+        id: versioning
+        with:
+          releaseType: patch   # TODO: should be by branch master=minor other=patch
+          incrementPerCommit: false
+          github_token: ${{ secrets.GITHUB_TOKEN }}
+
       - name: Get base image name
         shell: bash
         run: |
-          echo "##[set-output name=cal_ver;]$(echo $(date +'%y.%m.%d'))"
           echo "##[set-output name=build_time_utc;]$(echo $(date -u))"
           echo "##[set-output name=build_timestamp;]$(echo $(date +%s))"
           echo "##[set-output name=branch;]$(echo ${GITHUB_REF#refs/heads/})"
         id: version_parameters
       - name: Build and Push CLI
-        run: make push-cli CAL_VER='${{ steps.version_parameters.outputs.cal_ver }}' BUILD_TIME_UTC='${{ steps.version_parameters.outputs.build_time_utc }}' BUILD_TIMESTAMP='${{ steps.version_parameters.outputs.build_timestamp }}'
+        run: make push-cli SEM_VER='${{ steps.versioning.outputs.version }}' BUILD_TIME_UTC='${{ steps.version_parameters.outputs.build_time_utc }}' BUILD_TIMESTAMP='${{ steps.version_parameters.outputs.build_timestamp }}'
       - if: github.ref == 'refs/heads/main'
         uses: ncipollo/release-action@v1
         with:
           token: ${{ secrets.GITHUB_TOKEN }}
           artifacts: "cli/bin/*"
           commit: ${{ steps.version_parameters.outputs.branch }}
-          tag: ${{ steps.version_parameters.outputs.cal_ver }}
\ No newline at end of file
+          tag: ${{ steps.version_parameters.outputs.version }}
\ No newline at end of file
diff --git a/cli/Makefile b/cli/Makefile
index 96b45e753..39029b4a5 100644
--- a/cli/Makefile
+++ b/cli/Makefile
@@ -5,14 +5,6 @@ GIT_VERSION=$(shell git branch --show-current | tr '[:upper:]' '[:lower:]')
 BUILD_TIMESTAMP=$(shell date +%s)
 BUILD_TIME_UTC=$(shell date -u)
 
-ifeq ($(GIT_BRANCH), master)
-	# SECONDS_SINCE_START_OF_DAY=$(shell echo $(( $(date -u '+%-H * 3600 + %-M * 60 + %-S') ))) # TODO: in case we do more than once a day
-	CAL_VER=$(shell date +'%y.%m.%d')
-else
-	CAL_VER=$(shell date +'%y.%m.%d.%H.%M.%S')
-endif
-
-
 .PHONY: help
 .DEFAULT_GOAL := help
 
@@ -25,9 +17,9 @@ install:
 build:	## build mizu CLI binary (select platform via GOOS / GOARCH env variables)
 	go build -ldflags="-X 'github.com/up9inc/mizu/cli/mizu.GitCommitHash=$(COMMIT_HASH)' \
 					   -X 'github.com/up9inc/mizu/cli/mizu.Branch=$(GIT_BRANCH)' \
-					   -X 'github.com/up9inc/mizu/cli/mizu.CalVer=$(CAL_VER)' \
 					   -X 'github.com/up9inc/mizu/cli/mizu.BuildTimestamp=$(BUILD_TIMESTAMP)' \
-					   -X 'github.com/up9inc/mizu/cli/mizu.BuildTimeUTC=$(BUILD_TIME_UTC)'" \
+					   -X 'github.com/up9inc/mizu/cli/mizu.BuildTimeUTC=$(BUILD_TIME_UTC)' \
+					   -X 'github.com/up9inc/mizu/cli/mizu.SemVer=$(SEM_VER)'" \
 					   -o bin/mizu_$(FOLDER) mizu.go
 
 build-all:  ## build for all supported platforms
diff --git a/cli/cmd/version.go b/cli/cmd/version.go
index e153295f5..ecd66750c 100644
--- a/cli/cmd/version.go
+++ b/cli/cmd/version.go
@@ -19,10 +19,11 @@ var versionCmd = &cobra.Command{
 	Short: "Print version info",
 	RunE: func(cmd *cobra.Command, args []string) error {
 		if mizuVersionOptions.DebugInfo {
-			fmt.Printf("Version: %s \nBranch: %s (%s) \n", mizu.CalVer, mizu.Branch, mizu.GitCommitHash)
+			fmt.Printf("Version: %s \nBranch: %s (%s) \n", mizu.SemVer, mizu.Branch, mizu.GitCommitHash)
 			fmt.Printf("Build Time: %s (%s)\n", mizu.BuildTimestamp, mizu.BuildTimeUTC)
+
 		} else {
-			fmt.Printf("Version: %s (%s)\n", mizu.CalVer, mizu.Branch)
+			fmt.Printf("Version: %s (%s)\n", mizu.SemVer, mizu.Branch)
 		}
 		return nil
 	},
diff --git a/cli/mizu/consts.go b/cli/mizu/consts.go
index 14edb3027..a01e8ddb5 100644
--- a/cli/mizu/consts.go
+++ b/cli/mizu/consts.go
@@ -1,7 +1,7 @@
 package mizu
 
 var (
-	CalVer         = "yy.MM.DD.HH.mm.ss" // this var is overridden using ldflags in makefile when building
+	SemVer         = "0.0.1"
 	Branch         = "develop"
 	GitCommitHash  = "" // this var is overridden using ldflags in makefile when building
 	BuildTimeUTC   = "" // this var is overridden using ldflags in makefile when building